Bring More to the Court

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Premium custom uniforms from powerhouse brands

Fast direct-to-athlete delivery & dedicated service

Programs that keep your club performing at its best

Factory-Direct. Reliable Speed.

GET YOUR GEAR FASTER

Direct delivery of custom looks from elite brands
Dedicated warehouse capacity to ensure fast turnaround
Stock uniforms ship in days, custom as soon as 2 weeks

Simplify Your Season with My Team Shop+

BUILT FOR CLUB BASKETBALL PRECISION

Seamless shop coordination across your entire club
Central hub for managing your team roster
Orders shipped straight to players’ doorsteps

Service That Powers Club Growth

REAL SUPPORT. REAL VALUE.

Club Direct Care service team for club parents
Built-in rewards, resources & fundraising tools
End-to-end partnership all season long

How It Works for Your Travel Basketball Team

MY TEAM SHOP+

Connect with a pro

Let a dedicated expert guide you every step of the way.

Pick your gear

Customize an all-star player pack from top basketball brands.

Launch your basketball shop

Streamline orders with our easy-to-use uniform design platform.

Track every order

Upload your roster and track everything in one dashboard.

The Slam Dunk of Delivery

Keep your season on track with fast-break deliveries.

Request a Demo

Elite Circuit Partners for 600+ Teams

Only at BSN SPORTS

One Unified Partner

adidas chose BSN SPORTS as their national circuit partner to bring teams exclusive uniforms so they can get ahead of the game.

Game On

Make a Statement

From local showcases to national spotlight events, NXTPRO relies on BSN SPORTS to outfit its players in PUMA styles.

Stand Out

Trusted By Top Programs

BSN SPORTS is the premier partner for Nike EYBL, delivering speed, service and uniforms that win.

Suit Up

Partner with Pro Basketball Brands

Nike. Get Favorites Fast.

Stocked with uniforms you love, all delivered before game day.

Own It

Exclusive Access to adidas

Outfit your team in legendary designs and custom uniforms, only at BSN SPORTS.

Get Access

BSN SPORTS’ Victory Uniforms

Choose from custom options uniquely made to elevate your team.

Own It

Fueled by Under Armour

Grab your team’s must-have gear—jerseys, shoes, fanwear and more.

Gear Up

Fresh Fits with Puma

Flex your style on and off the court with trending footwear and apparel.

Try On

Get Support All Season Long

Introducing Club Direct Care

For Parents

Extended Hours

Club Direct Care is just a chat, text, call or email away.

Order With Ease

Shop your player’s customized team gear in one place.

Get Support

For Coaches

Your Go-To Rep

Connect with a Club Specialist who gets the game—and your team.

On-Site Fittings

Get peace of mind in real time with live uniform try-ons.

Connect Now

Scale with confidence, season after season

Basketball Programs & Support

Unlock more freebies

Rack up FREE basketball gear for coaches and financial perks that give your club an advantage—all from being a Club Direct partner.

Earn More

Raise more money

Thanks to our partnership with Snap! Raise, budget isn’t a barrier. Get early access to funds raised to grow your basketball club.

Secure Funds

Build Strong Programs

Unlock training and development content that elevates athletes, empowers coaches and engages parents to build a strong, connected club program.

Build Strength

Turn Players into Leaders

Support your players with best-in-class curriculum and resources to build resilience from preseason to playoffs.

Inspire Greatness

Your Partner in Basketball

Gain more than a team apparel vendor—gain a partner who knows the game. Access free tips, tricks and playbooks curated by basketball pros.

Build Legacy

Access Growth Programs Now

Get Started Today

Thecourtisfullofinfinitepossibilities.Askanyleagueowner,coachorparentwhostandsboldlyonthesidelines.Whenovertimehits,playersseizetheopportunitytomakehistory.

Withineachjersey,there’salivinglegendwaitingtobeborn.AtBSNSPORTS,wedon’tjustoutfitbasketballteams,wechampionthem,pointafterpoint.

How BSN SPORTS Helps Club Basketball Programs

Since 1972, we’ve made it our mission to elevate the student-athlete experience, removing everyday hassles so clubs can quickly order custom uniforms, apparel, gear and merchandise from the world’s top brands. In addition, we provide deep expertise in basketball at every level—from recreational leagues and club and travel organizations to high school, collegiate, travel and pro teams.

To learn more about how Varsity Brands elevates and personalizes student experiences in Sport and Spirit, visit varsitybrands.com.