At BSN SPORTS we believe that sports has the power to change lives. At the heart of what makes this possible are the coaches, teachers and mentors who work with kids and young adults to build meaningful lifelong experiences—those are our
customers. That is why our mission is simple – “to help our customers save time with everything they do off the field, so they can spend more time changing lives on it” – and that’s the real final score!
Founded in 1972, we are the largest team sports equipment
and apparel distributor with over 3,000 employees across 40
regional offices. Headquartered in Dallas, TX, the company
leverages its unparalleled scale, cutting edge technology and
relationships with the best brands in the world to service over
100,000 institutional and team sport customers in colleges/
universities, middle and high schools and recreational
programs throughout the United States via e-commerce and
direct sales.
BRAND PARTNERS
We have relationships with the top sporting brands our customers demand.
TEAM UNIFORMS
We outfit customers with team uniforms and apparel across a variety of sporting categories
COMPLETE CUSTOMIZATION SERVICES
We offer specialized decoration and customization that brings our customer’s brand to life
ORDER COUNT/SEASONALITY& DECORATION SPREAD
Some insight into our seasonality and volume trend along with decoration spread percentages
ORDER COUNT/SEASONALITY
DECORATION SPREAD
ORDER VISIBILITY AND MANAGEMENT
Communication and visibility into order status allows us to keep our customers consistently informed on their orders
WHAT MAKES FOR A SUCCESSFUL
DECORATOR?
BENEFITS OF JOINING THE NETWORK
JOIN OUR NETWORK
Are you a decorator skilled and experienced at decorating high quality sporting apparel? Are you committed to quality service and delivery like we are at BSN? Are you looking to increase your book of business with a growing, reputable partner?
If YES to all three, we’d love to hear from you.
BSN SPORTS makes up one half of Varsity Brands. If you are a consistent performer and partner for us, there may be opportunities to service the entire Varsity Brands family
SPORT
SPIRIT
NEW DECORATOR REQUEST FORM
***Please be prepared with images of your company name signage and shop floor areas for the next stage of your application***
